EARLY BIRD PRICING ENDS OCTOBER 31ST
Your Health Coaching Business Needs Clients.
Not Another Course You Won’t Finish.
The Health Coach Sprint
5 Weeks to Go From Confusion to Clients
As Featured In:
Hey Health Coach,
I see you.
You got into this work for all the right reasons.
Maybe you witnessed a health journey that changed someone you love.
Maybe you experienced one yourself… a moment when everything shifted and you thought, “I have to help other people find this.“
Your heart is absolutely in it. You’re on a mission to rock the ripple.
“Rachel truly made me feel like I had all the tools I needed to move forward. As a new health coach, I found the Healthy Hustle Mastermind was incredibly supportive. After each session, I left feeling encouraged and confident. Rachel’s value-packed coaching far exceeded my expectations. She not only offered her own expertise but also brought in guest speakers, like a gut health expert and a social media expert, which was invaluable. One of my biggest takeaways was receiving an actionable plan for organizing a social media calendar.”
But here’s where it gets hard
- You're posting.
- You're educating.
- You're giving away your best stuff.
And the engagement? Sure, it’s there.
But the clients? Not so much.
Your message feels mushy. Your offer is unclear (or you don’t have one yet). And you’re exhausted from showing up every day with nothing to show for it.
I get it. Because I've been there.
I started this business with two babies at home, freshly out of corporate real estate, going sandals-to-the-ground in Florida, handing out business cards at every health food store, yoga studio, and farmers market I could find.
I built my business to 6 figures—online AND offline—as a health coach.
And now? I run a multi-6-figure business helping health coaches, podcasters, and wellness entrepreneurs build businesses that don’t burn them out.
Over the years, I’ve worked with thousands of health coaches. I’ve seen what works. I’ve seen what doesn’t. And I’ve distilled it all into a framework that gets results fast.
That's what this Sprint is.
Everything that's worked for me and the coaches I've mentored—packaged into 5 focused weeks so you can stop spinning and start selling.
Not in six months. Not "someday when you're ready."
- This cohort. Starting November 3rd.
Let's sprint.
Rachel
Why Most Health Coaches Struggle to Get Clients
You’re Brilliant at What You Do. But No One Knows It Yet.
You’ve got the training. The certifications. The passion.
But when it comes to actually getting clients? It feels like you’re speaking a different language than the one people are searching for.
Here’s what I know about you:
You didn’t get into this work to become a full-time content creator or marketing guru. You got into it because you genuinely want to help people transform their health.
But right now? Your message is buried. Your offer is unclear (or nonexistent). And you’re so tired of “putting yourself out there” with nothing to show for it.
Not in some theoretical “build your empire” timeline.
Not after you create the perfect funnel or master Reels.
Introducing:
The Health Coach Sprint
A Health Coach Business Program
What You’ll Have by the End of This Program
By the end of the sprint, you’ll have:
- Clear messaging that makes your ideal clients say, "OMG this is exactly what I need"
- A positioned offer you feel confident selling
- An actual launch plan (simple, not stressful)
- Sales conversations that feel good (yes, really)
- paying clients (not just followers)
“As a coach brand new to starting my own business, upon purchasing Rachel’s detox program, I knew I had a valuable product to market. This gave me the confidence to get myself out there and JUST DO IT!! Using social media was key for me. No holding back, I went out there full force. I know I had something that could help people. And I felt really good about that. My 1st detox enrolled 30 people. This was a lot for ME- someone JUST STARTING OUT! I am working a lot already- & I AM HAVING FUN WITH THIS, HELPING People, and BEING OF SERVICE. This is a huge step for me & a huge shift to put myself out there & show up in this way- Strong, yet feminine. Successful & confident!”
What’s Included in This Health Coach Business Program
Here's Exactly What You Get:
5 Weekly Live Group Coaching Calls (90 Minutes Each)
Format:
First 45 minutes
Second 45 minutes
Calls are starting on November 3rd
(Can’t make it live? Replays available within 24 hours)
Week-by-Week Breakdown:
Week 1
Niche Clarity + Magnetic Positioning
- Your one-sentence niche statement (the one that makes people lean in)
- A problem inventory that shows you exactly what to talk about
- Your primary visibility platform (and permission to ignore the rest)
- A 30-day content direction you can actually stick to
Scroll to see the full table of content
Table of Contents
- WEEK 1: NICHE CLARITY + VISIBILITY POSITIONING 4
- WHY NICHE = CLARITY (NOT LIMITATION) 4
- The Two Biggest Mistakes Health Coaches Make 4
- The Mall Analogy 5
- “But Won’t I Lose Clients If I Niche Down?” 5
- IDENTITY VS. PROBLEM NICHE 6
- Example Breakdown 6
- Your Niche Is the Intersection Of: 7
- THREE WAYS TO NICHE 7
- METHOD 1: NICHE BY CORE PROBLEM 7
- METHOD 2: NICHE BY STAGE OF AWARENESS 8
- METHOD 3: NICHE BY DESIRED TRANSFORMATION 9
- THE NICHE STATEMENT FORMULA 10
- WHO = Identity + Stage 10
- WHAT PROBLEM = Core Problem 11
- SOLVE IT = Your Approach 11
- HOW YOUR NICHE INFORMS YOUR CONTENT 12
- HOW YOUR NICHE INFORMS YOUR PLATFORM CHOICE 12
- Platform Decision Framework 13
- WHY MORE PLATFORMS ≠ MORE CLIENTS 14
- Real Numbers Example 15
- The Garden Analogy 15
- CHOOSING YOUR PRIMARY PLATFORM 16
- Platform Comparison Chart 16
- Your Decision Criteria: 17
- THE “WHO AM I SPEAKING TO THIS MONTH?” EXERCISE 17
- Monthly Focus Questions 18
- Example: 18
- ACTION STEPS FOR THIS WEEK 19
- Action Step 1: Create Your One-Sentence Niche Statement 19
- Action Step 2: Problem Inventory 19
- Action Step 3: Choose Your Primary Visibility Platform 19
- Action Step 4: “Who Am I Speaking to This Month?” 19
- COMMON QUESTIONS 20
- NICHE EXAMPLES BY HEALTH SPECIALTY 20
- Gut Health Coaches 21
- Hormone Coaches 21
- Energy / Fatigue Coaches 21
- Weight Loss / Metabolism Coaches 21
- KEY TAKEAWAYS 21
Week 2
Messaging That Sells (Without Being Salesy)
- 3-5 messaging pillars that differentiate you from every other health coach
- A rewritten bio that attracts instead of blends in
- Hook formulas that stop the scroll
- The exact language that moves people from "interesting" to "I need this"
Scroll to see the full table of content
Table of Contents
- WEEK 2: MESSAGING THAT ATTRACTS (NOT JUST EDUCATES) 4
- WHY MOST HEALTH COACH MESSAGING BLENDS TOGETHER 4
- The Three Reasons Health Coach Messaging Blends Together 4
- SYMPTOMS VS. ROOT-CAUSE LANGUAGE 6
- How People Actually Search for Help 6
- The Symptom-to-Root-Cause Bridge 6
- Examples by Health Focus 7
- SPEAKING TO TRANSFORMATION WITHOUT OVER-EXPLAINING 8
- What They Actually Want to Know 8
- How to Speak to Transformation 8
- Transformation Language Examples 9
- MESSAGING PILLARS: YOUR 3–5 CORE THEMES 10
- What Are Messaging Pillars? 10
- How to Choose Your Messaging Pillars 10
- Your Turn: Create Your Messaging Pillars 11
- How to Use Your Pillars 12
- AUTHORITY + RELATABILITY BALANCE 12
- What Authority Sounds Like 12
- What Relatability Sounds Like 13
- The Balance 13
- MOVING FROM EDUCATION → CONNECTION 14
- The Difference 14
- What Changed? 15
- How to Create Connection 16
- BIO REWRITE: YOUR 5-SECOND FIRST IMPRESSION 16
- The 4-Line Bio Formula 17
- Bio Examples 18
- Your Turn: Rewrite Your Bio 18
- HOOK FORMULAS FOR POSTS, REELS, AND CONVERSATIONS 19
- Why Hooks Matter 19
- 15 Proven Hook Formulas 20
- How to Use These Hooks 24
- CORE POST REWRITE 24
- The Core Post Structure 24
- Example Core Post 25
- ACTION STEPS FOR THIS WEEK 26
- Action Step 1: Define Your Messaging Pillars 26
- Action Step 2: Rewrite Your Bio 26
- Action Step 3: Practice Writing Hooks 26
- Action Step 4: Write One Core Post 26
- KEY TAKEAWAYS 27
Week 3
Your Offer + How to Launch It (Simply)
- A clear, structured offer (1:1, group, or program)
- Pricing you can say out loud without flinching
- A simple 7-14 day launch plan (no tech degree required)
- An offer description that sells the transformation, not the tasks
Scroll to see the full table of content
Table of Contents
- WEEK 3: CREATING & LAUNCHING YOUR OFFER 4
- PART 1: CHOOSING THE RIGHT OFFER 4
- The Three Main Offer Types 4
- What to Choose NOW (Spoiler: 1:1) 5
- “But I Want to Create a Course…” 6
- Why Simplicity Wins in the Beginning 7
- Matching Offer Type to Your Niche + Capacity 7
- Decision Framework 8
- PART 2: PRICING WITH CONFIDENCE 9
- Why Health Coaches Underprice 9
- How to Price: Outcome + Access + Support 10
- Getting Out of “Charging by the Hour” 12
- Pricing Examples by Offer Type 13
- How to Say Your Price Without Apologizing 14
- Practice This 15
- PART 3: STRUCTURING THE OFFER 15
- Packaging Transformation (Not Sessions) 16
- The Transformation Framework 16
- Offer Description Template 17
- What Actually Needs to Be Included (And What Doesn’t) 18
- Duration, Support Level, and Boundaries 19
- Naming Your Offer for Clarity, Not Cleverness 20
- PART 4: LAUNCHING THE OFFER 21
- What a Launch Actually Is 22
- Three Types of Launches 22
- Which Launch Should You Do First? 24
- How to Talk About Your Offer Publicly 24
- Launch Post Formula 25
- Creating Urgency Without Pressure 26
- What to Focus On During Your First Launch 27
- All Roads Lead to: Book a Call 28
- ACTION STEPS FOR THIS WEEK 29
- Action Step 1: Offer Clarity Map 29
- Action Step 2: Write Your Outcome-Based Offer Description 29
- Action Step 3: Pricing Decision 30
- Action Step 4: Create Your 7–10 Day Simple Launch Plan 30
- KEY TAKEAWAYS 30
Week 4
Sales Conversations That Feel Like Service
- DM scripts that don't sound robotic
- A discovery call structure that guides people to yes
- Objection responses that keep the conversation moving
- A weekly sales rhythm you can sustain
Scroll to see the full table of content
Table of Contents
- WEEK 4: SALES — CONFIDENT CONVERSATIONS THAT CONVERT 4
- WHY SALES FEELS SCARY FOR HEALTH COACHES 4
- The Five Reasons Health Coaches Struggle with Sales 4
- REFRAMING SALES AS SERVICE 6
- What Sales Actually Is 6
- The Energy Shift 7
- Questions to Ask Yourself Before Every Sales Conversation 7
- THE PATH: CONTENT → DM → CALL 8
- STEP 1: Content (Attract) 8
- STEP 2: DMs (Connect) 9
- STEP 3: Call (Convert) 10
- WHAT TO SAY IN DMS 11
- Scenario 1: Someone Comments on Your Post 11
- Scenario 2: Someone DMs You First 11
- Scenario 3: Someone Asks About Pricing in DMs 12
- Scenario 4: Someone Is Interested But Hesitant 12
- Scenario 5: Following Up with Someone Who Went Silent 13
- DM Do’s and Don’ts 13
- WHAT TO SAY ON DISCOVERY CALLS 13
- Discovery Call Structure (20–30 Minutes) 14
- PART 1: CONNECTION (2–3 Minutes) 14
- PART 2: DISCOVERY QUESTIONS (10–12 Minutes) 14
- PART 3: PRESENT YOUR OFFER (5–7 Minutes) 17
- PART 4: STATE YOUR PRICE (1–2 Minutes) 19
- HANDLING OBJECTIONS CALMLY 20
- The 6 Most Common Objections (And How to Handle Them) 20
- OBJECTION 1: “I need to think about it.” 20
- OBJECTION 2: “I can’t afford it right now.” 21
- OBJECTION 3: “I need to talk to my partner first.” 22
- OBJECTION 4: “I’ve tried everything and nothing works.” 22
- OBJECTION 5: “I don’t have time right now.” 23
- OBJECTION 6: “Can I start later?” 23
- How to Stay Calm During Objections 24
- CONSISTENCY OVER PERFECTION 24
- The Weekly Sales Rhythm 25
- Weekly Reflection Questions 26
- Monthly Sales Goals 27
- ACTION STEPS FOR THIS WEEK 27
- Action Step 1: Write Your DM Scripts 27
- Action Step 2: Create Your Discovery Call Structure 28
- Action Step 3: Practice Your Objection Responses 28
- Action Step 4: Create Your Weekly Sales Action Plan 29
- KEY TAKEAWAYS 29
- FINAL THOUGHTS 30
Week 5
Live Q&A Wrap-Up Call
Bring your questions. Leave with clarity.
You’ll walk away with:
We’ll close out the Health Coach Sprint together on a live call where you get direct answers to whatever’s on your mind. Stuck on a piece of your content? Not sure which step to take first? Want feedback on how you’re positioning your offer? Bring it.
This is also your chance to ask anything about the Podcast Visibility Kit, from customizing your media kit to choosing which shows to pitch first.
You’ll walk away with a clear plan for what to do next and the confidence to put everything you’ve built into action.
Can’t make it live? The replays will be sent to all participants.
Bonuses Included
Bonus 1: Templates + Tools You'll Use Forever
- Niche Clarity Worksheet
- Messaging Map + Bio Rewrite Template
- Offer Clarity Framework
- Pricing Decision Guide
- Simple Launch Checklist
- DM Conversation Flow Scripts
- Discovery Call Structure
- Objection Response Scripts
- Weekly Sales Action Plan
- Email Series to Book Calls
Bonus 2: Podcast Visibility Kit
Get booked on the shows your dream clients already listen to.
Podcast guesting is one of the fastest ways for health coaches to build trust with people who haven’t met them yet. One great interview can do the work of months of social posts. But most coaches never pitch because they don’t know what to say, how to look professional, or how to talk about health on air without crossing a line.
This kit hands you everything you need to start pitching this week.
Inside you’ll get:
- Canva-Designed Media Kit. A polished, editable media kit you can customize with your photo, bio, and signature topics in minutes. Hosts take you seriously from the first click.
- 3 Done-for-You Pitch Email Templates. Proven pitch frameworks you can personalize and send, plus a bonus follow-up template for the hosts who don’t answer the first time.
- Health Coach Pitch Angle Bank. 20 episode topics hosts are actively looking for, written specifically for wellness pros.
- Claim-Safe Talking Points Guide. Know exactly how to share your expertise on air while staying within your scope of practice, so you sound confident and protect your credibility.
- Episode Promo Pack. Ready-to-post Canva graphics and captions to share your interview and keep the visibility going long after it airs.
Bonus 3: Private Community Access (WhatsApp)
Get support, feedback, and accountability between calls in our private sprint community. (This alone is worth the investment.)
Bonus 4: 30-Day Social Media Marketing Kit
30 days of core content, planned for you, so every post moves someone closer to working with you.
This calendar fixes that. Every day is built around your core content: the handful of topics that show your ideal client exactly who you help, what you help with, and why she should trust you. Each post has a job, and that job is moving her one step closer to a DM, a sign-up, or a discovery call.
Pair it with the niche you nail down in Week 1 and the messaging pillars you build in Week 2, and you’ll have a month of content that sounds like you and sells for you.
Inside you’ll get:
- 30 daily content prompts organized around your core content pillars, so you never start from a blank screen.
- A weekly posting rhythm that balances teaching, storytelling, client proof, and invitations to work with you.
- Fill-in-the-blank hooks and captions for every day, written for health and wellness coaches.
- Built-in calls to action that send people to your DMs, your email list, or a discovery call.
- A repurposing guide that turns each core post into an email, a Story, a short video, and a Facebook post.
- A simple results tracker so you can see which posts bring in DMs, sign-ups, and booked calls.
Bonus 5: AI Voice Prompts for ChatGPT + Claude
Teach AI to sound like you, so you write faster without sounding like everyone else.
You’ve probably tried it. You open ChatGPT, type “write me an Instagram post about gut health,” and get back something polished, generic, and nothing like you. Same hooks. Same “3 tips.” The same caption a thousand other health coaches posted this week.
That’s the problem with AI. Out of the box, it sounds like everyone. And when your content sounds like everyone, your ideal client scrolls right past it.
These prompts flip that around. They walk ChatGPT or Claude through your stories, your niche, your messaging pillars, and the way you actually talk, so it writes like you on your best day. You stay the coach. AI becomes the assistant who finally gets your voice.
Use them alongside Week 1 (your niche) and Week 2 (your messaging pillars) of the Sprint, and every draft starts from what makes you different.
Inside you’ll get:
- A Voice Discovery prompt that interviews you about your story, your clients, and your beliefs, then turns your answers into a written brand voice profile.
- A “Train It On You” setup with step-by-step instructions for saving your voice profile in ChatGPT and Claude, so you don’t start from scratch every time.
- Copy-and-paste prompts for Instagram and Facebook posts, Reels scripts, emails, your bio, podcast pitches, and offer descriptions.
- A Red Flag Checklist to catch the phrases that make content sound AI-written before you hit publish.
The Investment
Let’s talk numbers.
If you hired a business coach for four 1:1 sessions, you’d pay $2,000+ easy.
If you bought a DIY course on messaging, one on offers, one on sales? You’re looking at $1,500+.
And you’d still be figuring it out alone.
Here’s what you’re actually getting:
| WHAT YOU GET | VALUE |
|---|---|
| 5 Live 90-Minute Group Coaching Calls with Rachel | $1,500 |
| Hot Seat Coaching (Second Half of Each Call) | $800 |
| 10 Plug-and-Play Templates + Scripts | $497 |
| Social Media Marketing Kit | $297 |
| AI Voice Prompts for ChatGPT + Claude | $197 |
| Private Community Access | $297 |
| Call Replays (Lifetime Access) | $197 |
| TOTAL VALUE | $4,282 |
Your Investment Today:
$397 (One Payment)
Or 4 Payments of $99
Yes, you read that right.
This is intentionally accessible because
I’d rather fill this sprint with committed coaches who are ready to move than make this a “someday” purchase.
The Health Coach Sprint:
5 Weeks to Clarity, Clients & Cash
EARLY BIRD PRICING ENDS OCTOBER 31ST
After that, price goes up to $497
LIMITED spots left at $397
Choose TODAY which plan works best for you, so you can get past the starting line & into RESULTS!
“Rachel is an Earth Angel. She lives from her Intuition and Inner Guidance and inspires all of us to do the same. I feel like her Divine Calling is Sacred Service to the world as a Healer and a Conduit of Love and Light. When I speak to Rachel, I feel like we enter a vortex where time stands still and miracles are commonplace. Her dedication to her clients is unlike anything I have ever seen. She is fiercely devoted to their experience of limitless healing, evolution, and transformation in each and every session. Just be careful, if you work with Rachel, you WILL inevitably change your health and life for the better experiencing the wellspring of beauty, joy, and inspiration within, and the bodies innate and powerful ability to rebuild itself.“
This is Is for you If:
You’re a health coach, nutrition coach, holistic practitioner, functional medicine doc, chiropractor, or wellness professional
- You know you're good at what you do, but your message feels mushy
- You're posting content but not getting clients
- You're sick of "strategy" that never turns into money
- You want simple, clear direction—not another 47-module course
- You're ready to stop overthinking and start doing
This is Not for you if:
- You're looking for a magic formula that requires zero effort
- You want to stay in "learning mode" forever without taking action
- You're not willing to show up, do the work, and have real conversations with potential clients
- You want someone to build your business for you
This sprint requires participation. If you’re ready to do the work, I’ll show you exactly what to do.
Why This Sprint? Why Now?
Because dragging this out for six months won’t make it easier.
You don’t need more information. You need focused action.
You don’t need a complicated funnel. You need a clear message and a simple offer.
You don’t need to wait until everything’s perfect. You need to start before you feel ready.
Fall is the perfect time to launch something new.
And by the new year rolls around? You’ll have clients. You’ll have momentum. You’ll have proof that this actually works.
“Rachel Feldman is a genius at creating products that sell and transform people’s lives through good nutrition and better health. She knows her content inside and out, has a strong business sense which means she packages her products beautifully for us as health coaches and in a way that the end consumer will really “get” and appreciate. In addition, Rachel is a passionate and compassionate woman on a mission to get people healthy 1 detox at a time. Her work is an absolute class act and I would recommend that any health coach to heck out her done-for-you products and also to coach with her 1 on 1 for extra support. I’ve done both and couldn’t speak more highly of her work.”
Meet Your Coach: Rachel Feldman
I’m not your typical business coach.
I started as a health coach—just like you—with two babies at home, freshly out of a corporate real estate career, and zero idea how to build a business online.
I went sandals-to-the-ground in Florida, handing out business cards at health food stores, yoga studios, farmers markets… anywhere someone might need what I was offering.
And it worked.
I built my health coaching practice to 6 figures, both online and offline.
Then something shifted. Other health coaches started asking me, “How are you doing this?”
So I started teaching what I’d learned. And over the years, I’ve worked with thousands of health coaches, wellness entrepreneurs, and practitioners, helping them build sustainable, profitable businesses without the burnout.
I’ve been featured in Entrepreneur on Fire, Forbes, MindBodyGreen, Hippocrates Health Institute, and HuffPost.
I run the Healthy Hustle Podcast, where I interview top health and wellness entrepreneurs about what’s actually working in their businesses.
And now I run a multi-6-figure business and podcast agency helping health coaches and wellness pros get visible, get clients, and grow with integrity.
This sprint? It’s everything I wish someone had handed me when I was starting out.
No fluff. No filler. Just the exact framework that’s worked for me and thousands of coaches I’ve mentored.
If you’re ready to stop guessing and start growing, I’m here to show you how.
Let’s sprint.
Frequently Asked Questions
The Healthy Hustle Mastermind is designed for busy professionals. We recommend setting aside 3-5 hours per week for the best results. This includes time for watching lessons, attending live calls, and implementing what you learn.
We’ve got you covered! Our 20+ tech tutorial videos walk you through every step of setting up the necessary tools for your business. Plus, our team is always available to help if you get stuck.
Ready to get Clients as a Health Coach?
Let's Do This
If you’re tired of spinning your wheels…
If you’re ready to stop “building” and start selling…This is your moment.
If you want to walk into April with actual clients and real momentum…
Not someday. Not when you feel ready.
Now.
The Health Coach Sprint:
5 Weeks to Clarity, Clients & Cash
EARLY BIRD PRICING ENDS OCTOBER 31ST
After that, price goes up to $497
LIMITED spots left at $397
Choose TODAY which plan works best for you, so you can get past the starting line & into RESULTS!
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